Cigarette Prices May Rise Up to 17% from May 1, Premium Brands Like Gold Flake and Marlboro in Focus

Cigarette prices in India are likely to increase again from May 1 by up to 17%, affecting major brands, as companies adjust rates following earlier tax-driven hikes

New Delhi | 30 April 2026: Smokers across India may soon face another price hike, with leading tobacco companies preparing to raise cigarette prices by up to 17% starting May 1.

The expected increase will impact popular premium brands such as Gold Flake and Marlboro, along with other segments. A pack of premium cigarettes is likely to become noticeably more expensive, continuing the upward trend seen earlier this year.

This comes after a previous price revision in 2026 driven by higher excise duties on tobacco products. Companies are now adjusting pricing further to manage costs and maintain margins amid fluctuating demand.

Market trends indicate that consumption had slightly dipped after the earlier hike, and this fresh increase could again impact buying patterns, especially in price-sensitive segments.The hike is expected across categories, though premium and king-size variants may see sharper increases compared to lower-priced products.

Overall, the move reflects ongoing pressure in the tobacco industry due to taxation and market dynamics, with consumers set to bear the immediate impact.

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